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How To Create An Event Ticketing Site
How To Create An Event Ticketing Site
Jenna Notarfrancesco avatar
Written by Jenna Notarfrancesco
Updated this week

If you're running a ticketed fundraising event, you can seamlessly integrate donations, ticketing, and peer-to-peer fundraising all on one site. With customizable sites and forms, you can tailor the ticketing experience for any event, whether it's a gala, dinner, brunch, or any occasion requiring registration or selling donation items. Craft branded, user-friendly event pages easily shared to social media and other platforms, enhancing outreach and engagement.

Recommended Modules

We've provided a list of recommended site modules to build out your site, but you're not restricted to these options.

  • Navigation Bar

  • Banner Module

  • Main Hero Module

  • About Content Module

  • Single-Column Content Module

  • Two-Column Content Module

  • Image Grid Module

  • Peer-to-Peer Pages Module

  • Posts Module

  • Donations Module

  • Footer

Feel free to choose alternative modules, mix and match, duplicate a module as needed, and rearrange the order to suit your specific requirements. Your creativity is encouraged!

Setting Up An Event Ticketing Site

To set up your event ticketing site, follow the steps below.

Use the quick links to jump to the right section:

Site Settings

Step 1: Under Campaigns, select Create A Campaign.

Access campaign settings laster by selecting the gear icon on the right.

Step 2: Select your Site to access the site settings, design and preview.

Clicking on the link will take you to the live site.

Step 3: Select the Settings tab and use the left navigation to set up your:

To display the Funding Goal, End Date, Impact Metric, Activity Metric and Sharing options on your site, you will need to enable them in the Design settings.

Step 4: Under Personal Pages, select General to have people create personal pages connected to the site.

Turn on Show Personal Pages to display the leaderboard, and Create Personal Pages to allow new sign ups.

To display the peer-to-peer sign up and login links, you will need to enable them in the Design settings.

Under General you can also set up other default settings including:

  • Page Title

  • Media Gallery

  • Profile Image

  • Personal Page End Date

  • Recommended Funding Goal

These details can be customized by the fundraiser upon sign up.

Step 5: Select Custom Fields to ask your fundraisers custom questions upon sign up such as, t-shirt size, guest info, mailing address and more.

This personal page data is internal, and will show up in the Manage tab. The data can be exported into a csv or Excel file, or auto pushed to other tools.

Step 6: Select Default Appeal to set up a sample personal page appeal text which can be personalized by your fundraiser upon sign up.

Step 7: Select Welcome E-mail to set up the custom welcome email automatically sent to fundraisers upon sign up. This can include a thank you message and any details to prepare them for the event or equip them to fundraise.

First enable the email, then edit your subject line and custom message, then Save.

Pro Tip: Link a fundraiser toolkit to set your supporters on a path for success!

Step 8: Follow the same steps for your Team and Organization default settings and Save all changes.

Site Design

Step 1: Select the Design tab and customize any of the following design settings:

Step 2: Adding the Hero Module to the Home and Peer-to-Peer pages allows you to enable and customize:

  • Ticketing Button

  • Donate Button

  • Peer-to-Peer Sign Up Button

  • Share Button

  • Funding Goal

  • End Date

  • Impact Metric

  • Activity Metric

Step 3: Preview your peer-to-peer site at any time by selecting Preview at the top.

Step 4: When you're ready to view your site live at the URL, Enable the site, ticketing form and/or donation form in the upper right of your site settings.

You can Enable and Disable your fundraising site and forms as many times as you'd like and make edits to the site while its enabled and disabled.

Ticketing Form

Step 1: Set up your ticketing form by going Back to Sites & Forms and selecting the Ticketing Form.

Step 2: Edit the General settings of your ticketing form to match your branding:

  • Name: Name the form to help you refer to it later in your dashboard/settings. This name is not shown publicly.

  • Title: Enter a title to be displayed at the top of your ticketing form.

  • Subtitle: Enter a subtitle to be displayed under the title at the top of your ticketing form.

  • Font Style: Choose an font style that fits your design.

  • Accent/Button Color: Choose an accent/button color that fits your design.

  • Ticket Name: Choose an alternate word for "ticket" on the ticketing form's headings/labels. Good for other use cases that don't involve tickets.

  • Send Copy: Send a copy of the ticket order receipt to other email(s).

Step 3: Set up

Step 4 (Optional): Take the embed code to embed the form on your organization's website.

For more information on embedding the ticketing form, view our support article on how embeds work.

Donation Form

Step 1: Set up your donation form by going Back to Sites & Forms and selecting the Donation Form.

Step 2: In the Settings tab, select General to set up:

  • Form title

  • Donation type: One-time, Recurring, Pledge

  • Compact tiers (to remove tier descriptions)

  • Font style

  • Accent/button color

  • Donation receipt copy recipients

Step 3: Select the One-time, Recurring, and/or Pledge links on the left navigation to add donation tiers and a customizable automated receipt for each donation type.

Step 4 (Optional): Enable the Donation Cart and customize the combined receipt if you'd like to turn your donation form into an online shopping cart to let donors pay for multiple donation items in one purchase.

Learn more about Donation Forms and cart options.

Step 5: Select Linked Site to enable specific behavior when a site is connected to your donation form:

  • Require Peer-to-Peer Selection: When a site is linked to this donation form and peer-to-peer is enabled, require a page to be assigned before being able to check out.

  • Link to Site End Date: When a site is linked to this form and the end date is reached, the donation form will not accept donations.

  • Link to Site Donation Status: When a site is linked to this form and the site is disabled for donations, the donation form will not accept donations.

Step 6: Select Custom Fields to add any number of custom questions to the form including:

  • Subscribing to your organization's updates

  • Adding a field for Company Name

  • Anonymous donations

  • Postal address

  • Tribute donations ('In Honor' or 'In Memory Of')

Step 7: Select Post Donation Screen to add a custom 'Thank you' the donor sees on the success screen. You can also add a URL to redirect the donor to any site after they've processed the donation.

Step 8: Select Tipping to set a custom donation tip amount to ask donors to cover fees.

Step 9: Select Embed Code to embed the donation form directly onto your website or event landing page.

Payment Processing

In your Campaign settings, select Payment Processing on the right to connect a Stripe and/or PayPal account and set your campaign currency.

For access to the Site Editor, or if you have additional questions, contact us at [email protected].

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